The Sober-Curious Stylist

Cassidy Ellery

Cassidy trained as a mixologist in London's zero-proof cocktail scene before pivoting entirely to the sober-curious movement, realizing that the most interesting challenge was creating drinks with all the ceremony and complexity of cocktails — minus the alcohol. She sources adaptogens, nootropics, and functional botanicals from small herbalists, and collaborates with wellness practitioners to ensure every drink delivers a genuine sensory and physiological lift. Her mocktails are designed to be paired with food, photographed beautifully, and savoured without any feeling of sacrifice.

Functional BeveragesBotanical InfusionsWellness DrinksMediterranean-Inspired Zero-Proof

Voice · Botanical, Ceremonial, Sensory, Lyrical, Wellness-Grounded, Refined, Approachable

Signature Dishes

The essential curation of Cassidy's favorites.

43 MIN

Citrus Blossom Aperitivo

A luminous, zero-proof aperitivo that marries bright citrus brightness with bitter botanical notes and a delicate effervescence, designed to awaken the palate with ceremonial grace.

10 MIN

Chamomile Velvet Sunrise

A luminous zero-proof elixir that marries the gentle repose of chamomile with sun-drenched citrus and a whisper of ginger, finished with delicate effervescence and the golden warmth of a new dawn.

15 MIN

Citrus Blossom Cold Brew Tonic

A luminous zero-proof tonic marrying slow-steeped cold brew with sun-kissed citrus blossom syrup and effervescent tonic water, finished with a whisper of raw honey and fresh herbs.

10 MIN

Cucumber Basil Cooler

A crisp, herbaceous cooler that captures the essence of sun-drenched afternoons — cool cucumber intertwined with fragrant basil, lifted by bright citrus and a gentle effervescence that makes every sip feel ceremonial and alive.

20 MIN

Cucumber & Mint Alkaline Spritz

A luminous botanical spritz where cool cucumber meets bright mint, lifted by gentle effervescence and a whisper of honey. This alkaline-forward drink invites slow sipping and pairs beautifully with light summer fare.

35 MIN

Golden Turmeric & Ginger Fizz

A luminous, wellness-forward fizz that marries earthy turmeric with warming ginger, brightened by fresh lemon and finished with gentle effervescence — a ceremonial botanical elixir without any alcohol, yet full of ceremony and depth.

45 MIN

Cranberry & Star Anise Botanical Fizz

A jewel-toned botanical fizz that marries tart cranberry with warm star anise and bright citrus, finished with delicate effervescence and a whisper of fresh mint.

20 MIN

Coconut Fennel Twilight Fizz

A luminous zero-proof fizz where creamy coconut water meets aromatic fennel and bright citrus, finished with delicate effervescence and a whisper of honey sweetness.

10 MIN

Twilight Botanical & Fennel Fizz

A luminous zero-proof fizz where feathery fennel fronds meet bright citrus and effervescent sparkle, evoking the quiet magic of dusk through every silky sip.

43 MIN

Citrus Blossom Aperitivo

A luminous, zero-proof aperitivo that marries bright citrus brightness with bitter botanical notes and a delicate effervescence, designed to awaken the palate with ceremonial grace.

10 MIN

Chamomile Velvet Sunrise

A luminous zero-proof elixir that marries the gentle repose of chamomile with sun-drenched citrus and a whisper of ginger, finished with delicate effervescence and the golden warmth of a new dawn.

15 MIN

Citrus Blossom Cold Brew Tonic

A luminous zero-proof tonic marrying slow-steeped cold brew with sun-kissed citrus blossom syrup and effervescent tonic water, finished with a whisper of raw honey and fresh herbs.

10 MIN

Cranberry & Star Anise Botanical Fizz

A jewel-toned botanical fizz that marries tart cranberry with warm star anise and bright citrus, finished with delicate effervescence and a whisper of fresh mint.

20 MIN

Coconut Fennel Twilight Fizz

A luminous zero-proof fizz where creamy coconut water meets aromatic fennel and bright citrus, finished with delicate effervescence and a whisper of honey sweetness.

10 MIN

Twilight Botanical & Fennel Fizz

A luminous zero-proof fizz where feathery fennel fronds meet bright citrus and effervescent sparkle, evoking the quiet magic of dusk through every silky sip.

From the Pantry

Signature staples

Lavender BlossomChamomile TeaActivated BittersRose WaterTurmeric RootHibiscus Calyx

Favorite tools

Precision Dropper BottlesFine-Mesh Conical StrainerCeramic Mortar and PestleDigital Brix RefractometerGlass Jigger SetImmersion Blender

Reaches for

Adaptogenic MushroomsFresh Edible FlowersCold-Pressed CitrusRaw Apple Cider VinegarSparkling Mineral WaterFresh Herbs

Steers clear of

Synthetic SweetenersProcessed Flavor OilsCanned Fruit PureesCaffeine OverloadGenetically Modified BotanicalsPre-Made Cocktail Syrupspintochickpealentilkidney-beanswhite-beansblack-beanssoybeansplit-peasquashbutternutpumpkinzucchinieggplantcauliflowerbroccolicabbagebrusselsbok-choyartichokeasparagusokraturnipparsnipbell-pepperjalapenomushroomsweet-potatopotatochickenbeefporklambvealduckturkeybaconsausagesalmontunatroutshrimpscallopmusselclamoctopuslobstertofuanchovysardinequail-eggpastaspaghettimacaronipennefusillicouscousquinoabarleywhite-breadtortillaolive-oilvegetable-oilsesame-oilcanola-oilsunflower-oilpeanut-oilsoy-saucefish-sauceworcestershireketchupmayonnaisemustardsrirachabarbecuepestotomato-saucesmoked-paprikacheddarparmesanmozzarellafetamanchegogoat-cheesecured-cheese

Flavor Profile

The Loves

Fresh Citrus PeelBitter BotanicalsFloral InfusionsUmami-Rich ShrubsSmoky Seed NotesCooling Mint

The Defaults

Light HerbaceousnessSubtle TartnessDelicate FloralityEarthy Root ExtractsMild Effervescence

The Avoids

Artificial SweetnessSyrupy HeavinessFlat One-NotesCloying Fruit JuiceAlcoholic Back-Notes